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BIOWARE TO UNLEASH DRAGON AGE: ORIGINS 2009 SUMMER TOUR

Upcoming Blockbuster Welcomes Fans Into a World of Violence, Lust and Betrayal at San Diego Comic-Con, GamesCom, Gen Con and PAX

EDMONTON, ALBERTA, CANADA – June 12, 2009 – Leading video game developer BioWare™, a division of Electronic Arts Inc. (NASDAQ: ERTS) will bring Dragon Age™: Origins to the San Diego Comic-Con, GamesCom, Gen Con and Penny Arcade Expo (PAX) over the course of summer 2009. This summer consumer show tour gives fans the chance to experience the game's dark and gritty world of violence, lust and betrayal first-hand, before it hits stores this fall on the Xbox 360® videogame and entertainment system, PLAYSTATION®3 computer entertainment system and PC. Dragon Age: Origins promises gamers an epic adventure as a Grey Warden where they set on a course to defeat the Archdemon in a dark, stunning world. Dragon Age: Origins offers an engrossing story, unprecedented player choice, and bone-crushing, visceral combat, making it one of the most highly-anticipated releases of 2009.

"Dragon Age: Origins is the biggest, most ambitious BioWare game to date, and we will be delivering that great experience simultaneously on Xbox 360, PS3, and PC," said Dr. Ray Muzyka, CEO and co-founder of BioWare and General Manager and Vice President, Electronic Arts. "Whether you're a PC or console gamer, Dragon Age: Origins reinvents the fantasy experience, combining a great story with raw emotion and brutal action. We're excited to share it with gamers before it ships this fall."

Gamers can begin to follow the trail of blood this summer and can get their own hands on Dragon Age: Origins at the summer’s four biggest public game and entertainment events:

• San Diego Comic–Con, one of the world’s largest comic book, science fiction and fantasy conventions of its kind, on July 22–26 in San Diego, California.
• Gen–Con, one of the longest running and best attended gaming conventions in the world on August 13-16 in Indianapolis, Indiana.
• GamesCom, Europe’s biggest game convention on August 19–23 in Cologne, Germany.
• PAX, a three–day game festival for tabletop and video gamers on September 4–6 in Seattle, Washington.

In Dragon Age: Origins, players take on the role of a Grey Warden, one of the last of an ancient order of guardians. Now, as an evil blight threatens to destroy all life, it is up to players to unite the shattered lands and slay the corrupted dragon known as the Archdemon. To restore peace, players must make ruthless decisions and be willing to sacrifice their friends and loved ones for the greater good of mankind.

Dragon Age: Origins is not yet rated by the ESRB or PEGI. For more information about Dragon Age: Origins, visit www.dragonage.com. Follow us on Twitter at: @dragonage.

About BioWare

BioWare develops computer, console, handheld, mobile and online video games focused on rich stories and memorable characters. Since 1995, BioWare has created some of the world's best-selling titles, including the award-winning Baldur's Gate™ and Neverwinter Nights™ series, Star Wars®: Knights of the Old Republic™ and Sonic™ Chronicles: The Dark Brotherhood (for the Nintendo DS™). Original BioWare-created intellectual properties include Jade Empire™ and the 2007 Game of the Year, Mass Effect™. With studios in Edmonton (Alberta, Canada), Montreal (Quebec), and Austin (Texas), BioWare is hard at work on the epic fantasy roleplaying game, Dragon Age™: Origins, Mass Effect 2™, the epic sequel to Mass Effect, and the story-driven massively multiplayer game, Star Wars®: The Old Republic™, as well as several unannounced projects. In 2008, BioWare was acquired by the world's leading electronic entertainment publisher, Electronic Arts. For more information on BioWare, visit www.bioware.com.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS™, EA™, EA SPORTS Freestyle™ and POGO™. In fiscal 2008, EA posted GAAP net revenue of $3.67 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

*BioWare, Mass Effect, Dragon Age and Jade Empire are trademarks or registered trademarks owned by EA International (Studio and Publishing) Ltd. in the U.S. and/or other countries. EA, EA SPORTS, EA SPORTS BIG and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. Xbox and Xbox 360 are trademarks of the Microsoft group of companies. All other trademarks are the property of their respective owners.