BioWare Builds A Big Booth

By Johnn Three May 12, 2004

The marvelous event that is the Electronic Entertainment Exposition in LA threw open its doors today and BioWarians at the BioWare and Microsoft Game Studios booths are enthusiastically demonstrating Jade Empire to throngs of Xbox fans and press attendees as we speak.

Yesterday was set-up day though, and it seems all of our planning and preparation paid off because the BioWare booth looks awesome and all the kiosks and equipment are purring along, adding their own entertaining decibels to the jet roar of the game show floor.

The first BioWare employee landed in Los Angeles Sunday evening, and the rest arrived in waves over the next couple of days. Some even had the good fortune of getting up at 4 a.m. to catch an early morning flight! Upon arrival, the team assembled, fortified themselves with coffee, and put together the BioWare demonstration booth. Left-over parts were puzzled over briefly and then casually discarded, as were instruction manuals. Once everything was running and tested, the team took a breather and then attended rehearsal. After the final preparations were complete, the team celebrated and had a festive night.

During the three day exposition, it's expected that BioWarians at the booths will deliver hundreds of demonstrations, many of them being 30 minutes or so in length. Early reports indicate that the Jade Empire demo is a big event at E3, as attendees are champing to try out the game's innovative fighting system and see the lush graphics of the mythical China setting.

Click on the pictures below to get a taste of BioWare's E3 2004 experience!

"BioWarians can be ornery this early in the morning" Open Image in Gallery: View Small | View Large	"We take to the skies at last!" Open Image in Gallery: View Small | View Large	"Touchdown in LA" Open Image in Gallery: View Small | View Large
"A room with a view...of downtown LA" Open Image in Gallery: View Small | View Large	"The new BioWare Live Team-Mobile?" Open Image in Gallery: View Small | View Large	"E3 here we come!" Open Image in Gallery: View Small | View Large
"The pearly gates..." Open Image in Gallery: View Small | View Large	"Jade Empire imagery greets attendees" Open Image in Gallery: View Small | View Large	"Wu up in lights!" Open Image in Gallery: View Small | View Large
"Wu the Lotus Blossom in all her glory!" Open Image in Gallery: View Small | View Large	"Constructing the BioWare booth" Open Image in Gallery: View Small | View Large	"What secrets lie within?" Open Image in Gallery: View Small | View Large
"Inside, the team is hard at work" Open Image in Gallery: View Small | View Large	"The team is in good shape - unlike our poster box!" Open Image in Gallery: View Small | View Large	"Playing through the demo" Open Image in Gallery: View Small | View Large
"Jade Empire T-shirt anyone?" Open Image in Gallery: View Small | View Large	"Preparing the poster tubes" Open Image in Gallery: View Small | View Large	"Tote that barge, sticker that tube!" Open Image in Gallery: View Small | View Large
"Posters prepped and ready!" Open Image in Gallery: View Small | View Large	"Framed and mounted works well too" Open Image in Gallery: View Small | View Large	"What Jade Empire delights will be revealed tomorrow?" Open Image in Gallery: View Small | View Large
"The sun sets as we wind down for the night..." Open Image in Gallery: View Small | View Large

Be sure to come back tomorrow as we'll be receiving more news and pics from E3 2004!

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